By Ayomide Otitoju
Rite Foods Limited has called on Nigerians to use this year’s Valentine’s Day celebration as an opportunity to embrace love, togetherness and meaningful connections.
The company said Valentine’s Day, globally recognised as a celebration of love in all its forms, provides a moment for individuals, families and communities to pause, connect and create lasting memories. It encouraged consumers to transform everyday moments into shared celebrations marked by kindness and joy.
As part of the celebration, Rite Foods highlighted its portfolio of award-winning brands, including Bigi Carbonated Soft Drink, Bigi Premium Drinking Water, Sosa Fruit Drink, Fearless Energy Drink, Rite Spicy Beef Sausage Roll, Bigi Beef Sausage Roll and Bigi Flex Sausage Roll. The company noted that the products are manufactured in state-of-the-art facilities using advanced technology that meets global quality standards.
Speaking on the significance of the season, the Managing Director and Chief Executive Officer of Rite Foods Limited, Mr. Seleem Adegunwa, described Valentine’s Day as a period that extends beyond romance to the shared experiences that strengthen families, friendships and communities.
“Valentine’s Day reminds us that love is found in the moments we share, both big and small,” Adegunwa said, adding that the company remains committed to making such moments refreshing and memorable for Nigerians.
Similarly, the Head of Corporate Affairs and Sustainability at Rite Foods Limited, Ekuma Eze, reaffirmed the company’s dedication to delivering quality, innovation and value that align with both special occasions and everyday celebrations.
He stated that the consistent recognition received by the company underscores its commitment to excellence, innovation and consumer satisfaction.
Rite Foods maintained that as Valentine’s Day celebrations unfold nationwide, it remains focused on promoting love, connection and shared joy among Nigerians.
