By Ayomide Otitoju
In a bid to strengthen bonds and celebrate the essence of Ramadan, MAGGI, a brand under Nestlé Nigeria, has launched Tales of Ramadan—a six-week storytelling series that highlights the power of food in fostering friendship, love, and transformation.
According to a company statement, the series follows the journey of five women as they navigate the highs and lows of the holy month, showcasing how shared meals—from Suhoor to Iftar—create deeper connections and cherished memories. The production features a stellar cast, including Rekiate Ibrahim-Attah, Ramadan Booth, Rabiu Rikadawa, and Uzee Usman.
The initiative aims to captivate audiences with relatable characters and compelling storytelling, reinforcing the significance of food as a unifying force during Ramadan.
Speaking on MAGGI’s commitment to engaging with consumers during the holy month, Category Manager for Culinary, Nestlé Nigeria, Rahamatou Palm-Zakari, said, “Ramadan is a season of sharing, love, and reflection—values that MAGGI also firmly represents. We are evolving from our much-loved MAGGI Diaries to Tales of Ramadan and remain committed to fostering meaningful connections through food.”
MAGGI, a household name in Nigeria, has long played a central role in family cooking, promoting healthier and tastier meals.
“Through Tales of Ramadan, the brand reinforces its role in preserving culinary traditions while inspiring families to create lasting memories around food,” the statement read.
Each episode delves into themes of resilience, forgiveness, and the unifying power of food, illustrating that true togetherness lies not in perfection but in shared experiences and love.
“With its legacy of promoting good food and healthy living, MAGGI continues to shape narratives that go beyond the kitchen, proving that food is not just about sustenance—it is about connection, culture, and community,” the company added.
