Nestlé, NBA Partner on Milo, Nescau, Nesquik
By Ayomide Otitoju Nestlé and the National Basketball Association (NBA) have entered into a multiyear international marketing partnership that will make Milo, Nescau and Nesquik Official Partners of the NBA. The agreement covers 21 markets across four continents, including Nigeria, and is Nestlé’s largest international brand collaboration to date. It will take effect on January…