By Ayomide Otitoju
Polaris Bank Limited, a top digital retail bank in Nigeria, has trained over 5,000 journalists nationwide through its annual media capacity-building workshops held over the past decade. The 2024 edition, conducted in a hybrid format on Thursday, centered on “Integrating AI Tools in Contemporary Media Practices for Innovation and Excellence.”
Rasheed Bolarinwa, Polaris Bank’s Head of Brand Management and Corporate Communications, reaffirmed the bank’s commitment to empowering journalists, emphasizing their critical role in shaping public discourse. “Journalists and the media are essential to fostering an informed society,” he stated. “Our commitment to training is rooted in ensuring they receive top-tier support to thrive in their profession.”
The event, organized in partnership with veteran journalist Taiwo Obe’s Journalism Clinic, has held workshops across various Nigerian cities. Bolarinwa revealed that over 500 journalists registered for this year’s edition, expressing Polaris Bank’s ongoing dedication to enhancing media expertise by providing expert-led sessions on relevant topics.
This year’s workshop featured a range of subjects, including creativity, AI tools, and critical thinking. Dr. Chike Mgbeadichie, a Senior Lecturer at the Pan African University, introduced AI applications in media, while Lekan Otufodunrin, Executive Director of the Media Career Development Network, spoke on trends like multimedia journalism, fact-checking, and data analysis. Dr. Mgbeadichie noted that participants would gain valuable insights into analyzing and evaluating information with AI, while Mr. Otufodunrin highlighted tools such as OSINT, digital forensics, and social media engagement to enhance investigative journalism.
Journalists from across Nigeria, attending both virtually and in person, expressed gratitude for the opportunity to refine their skills. Segun Adeleye, publisher of Worldstage, commended Polaris Bank for its sustained commitment to fostering media excellence in Nigeria.
