By Ayomide Otitoju
Fadina Segun Samson, popularly known as SEGZY, has won the BIGI Music Competition at the Federal University of Agriculture, Abeokuta (FUNAAB), during Soundcity OnTour 2026.
SEGZY emerged winner ahead of Olawumi David, known as Dayvo, who finished as first runner-up, while Adebayo Moyinoluwa, known as Sourde, placed third. The competition featured a reported ₦1 million prize pool.
Held from October 7 to 9, the FUNAAB edition featured music, dance, games and interactive activities, culminating in a concert that showcased emerging student performers.
The event was sponsored by BIGI and Fearless Energy Drink, brands of Rite Foods Limited, as part of the company’s campus entertainment and talent discovery initiative.
At the regional finals, Taiwo Oladapo Opeyemi, popularly known as T.Boss, of Yaba College of Technology (YABATECH), took first place. SEGZY of FUNAAB finished second, while Alabi David, known as The Vyine, of the University of Ibadan, came third.
Biola Aransiola, Brand Manager at BIGI, said the initiative was designed to provide young artistes with opportunities to showcase their talents and gain recognition.
“There is no shortage of talent on Nigerian campuses. What matters is creating platforms where young artistes can be heard, recognised and encouraged to go further. Seeing them step up and earn their moment in the spotlight is what makes this initiative worthwhile,” Aransiola said.
Soundcity OnTour 2026 is expanding to 20 institutions, following its debut across 10 campuses in 2023. The programme features music competitions, dance challenges, interactive activities and live concerts aimed at engaging young audiences and promoting emerging talent.
Rite Foods Limited, a Nigerian food and beverage company, produces BIGI Carbonated Soft Drinks, Fearless Energy Drink, BIGI Premium Drinking Water, Sosa Fruit Drink, sausage products and LIDA malt.
The tour will continue at Kwara State University, where student performers are expected to compete for another opportunity to showcase their musical abilities.
