Udofot: Product, Growth, Brand Teams Face Incentive Clash
By Ayomide Otitoju Ememobong Udofot has highlighted the growing challenge companies face in aligning product development, growth strategies, and brand positioning, warning that disconnects between the three functions often create long-term credibility issues for businesses. According to Udofot, while product, growth, and brand teams typically share common business goals, they often operate with different incentives…