By Ayomide Otitoju
Dutch brewing giant Heineken has announced the appointment of Rafael Oliveira, formerly of coffee company JDE Peet’s, as its next chief executive officer, pending shareholder approval.
Oliveira will succeed outgoing CEO Dolf van den Brink, who is set to leave the role in January after six years in charge, a period the company described as delivering “mixed performance” amid weakening beer sales.
Supervisory board chairman Peter Wennink said the company expects continuity and renewed growth under the incoming leadership.
“With Rafa at the helm, we look forward to building on Heineken’s strong foundations and continuing our journey of long-term, balanced growth,” Wennink said in a statement.
Heineken has recently faced headwinds, reporting in April that beer volumes fell by nearly one per cent in the first quarter. The company attributed the decline to a “more complex” global economic environment and rising energy costs.
Oliveira said he was optimistic about the company’s future, pledging to “accelerate growth, drive productivity and future-fit Heineken, winning the hearts of consumers worldwide.”
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