Home » Jamara Home Launches ‘Back to Smart Living’ Campaign

Jamara Home Launches ‘Back to Smart Living’ Campaign

By Ayomide Otitoju

Jamara Home has launched its three-week “Back to Smart Living” campaign, offering discounts on home appliances and lifestyle products as Nigerian households return to regular school and work routines.

The campaign, running from September 22 to October 12, 2026, is available at Jamara Home showrooms nationwide and through its online platform.

It features special prices on televisions, refrigerators and freezers, air conditioners, washing machines, audio systems, cooking appliances and power backup solutions.

The campaign includes products from more than 30 international brands, providing households with options to replace ageing appliances, improve home comfort and upgrade everyday routines.

Oluwatomi Faniran, Head of Marketing at Jamara Home, said the campaign was timed to coincide with the period when households typically reassess their needs after the resumption of regular activities.

“There is a point in the year when people naturally start looking around their homes differently. The routines are back, the year is moving quickly, and those little things that have been put off suddenly become priorities. We wanted to create a window that helps people make those changes without waiting until the end-of-year rush,” she said.

Customers shopping during the campaign will also continue to receive manufacturer warranties and Jamara Home’s after-sales support.

The company said its portfolio covers electronics and home appliances from more than 30 international brands, including televisions, refrigerators, freezers, audio systems, cooking appliances, air conditioners, washing machines and power solutions.

The “Back to Smart Living” campaign is available both online and at Jamara Home showrooms nationwide until October 12.

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